Daily Active Users
The DAU page (/dau) provides detailed analytics on user engagement and activity patterns.
Overview Metrics
Section titled “Overview Metrics”Top-level cards showing:
- Daily Active Users — users active today
- Weekly Active Users — users active this week
- Monthly Active Users — users active this month
- DAU/MAU Ratio — engagement health indicator
DAU Trends
Section titled “DAU Trends”Line Chart
Section titled “Line Chart”- DAU plotted over time (configurable period)
- Breakdown by user type (Individual vs Business)
- Overlay with previous period for comparison
Time Range Selection
Section titled “Time Range Selection”- Last 7 days
- Last 30 days
- Last 90 days
- Custom date range
Cohort Retention
Section titled “Cohort Retention”Retention matrix showing:
- User cohorts by signup week/month
- Retention percentage at Day 1, 7, 14, 30
- Color-coded cells (green = high retention, red = low)
- Trend arrows for improving/declining cohorts
Regional Distribution
Section titled “Regional Distribution”- User activity by geographic region
- Planned: world map visualization (Leaflet.js)
- Currently: table with region breakdown
User Breakdown
Section titled “User Breakdown”- Active vs inactive user ratios
- New vs returning user split
- Activity by hour of day / day of week
Data Source
Section titled “Data Source”Currently using local mock data. Real API integration planned for future releases.